- If money is no object: Buy the LG G5. It’s the brightest OLED ever made and the closest thing to a perfect TV.
- If you want the best deal: Get the Samsung S90F. You’ll get last year’s stellar OLED performance for a fraction of the price.
- If your room is always sunny: Skip OLED and grab the Samsung QN90F. Its anti-glare screen is a game-saver for daytime viewing.
Let's be real. Shopping for a high-end TV in 2026 is a confusing mess of marketing terms and ever-shifting prices. You know you want a great picture, but you don't know if you need to spend two lakh rupees or if eighty thousand will do the trick. This isn't about every TV on the market. It's about the three screens that actually matter right now: the absolute best, the best value, and the one that works when your living room is flooded with light.
What Actually Matters in a 2026 TV
Forget the fluff. When you're comparing specs, focus on these two things. First is brightness, especially for OLED. The old story was that OLEDs looked dim. That's not really true anymore. New models, especially from LG, are shockingly bright, making HDR content look incredible. But if your room has direct sunlight, a top-tier LED will still win that fight. Second, you need HDMI 2.1. Even if you don't game, it's the port that handles 4K at 120Hz for future movie formats and next-gen consoles. Don't buy a premium TV without at least one. Everything else, like motion handling and color volume, is table stakes at this price. Get those two things right first.
Best Overall OLED TV: LG G5
The LG G5 doesn't just win. It dominates. For years, the knock on OLED was that it couldn't get bright enough. The G5 ends that argument. Using a new panel tech, it hits peaks that make older OLEDs look sleepy. We're talking about HDR that has real punch, even with some lights on. You still get those perfect, inky blacks OLED is famous for. And it's packed with four HDMI 2.1 ports, making it a plug-and-play dream for a PS5, Xbox, and soundbar. It's the total package.
Who It's For
This is for the person whose TV is their main source of entertainment. If you plan movie nights, binge prestige shows in the dark, or demand the best from your games, this is your screen. It's a luxury, but it delivers.
What to Watch Out For
The price. You are paying to be on the cutting edge. And while it's bright, the sunniest room in your house might still be a challenge. For that, you need a different kind of TV.
Pros
- Unbelievably bright OLED picture.
- Perfect black levels and contrast.
- A full set of next-gen HDMI 2.1 ports.
- It feels future-proof.
Cons
- Extremely expensive.
- Still can't out-blast a high-end LED in direct sun.
Best Value OLED TV: Samsung S90F
Here's the secret: you don't need the latest model to get an amazing picture. The Samsung S90F is last year's tech, and that's its superpower. Since the 2026 models launched, its price has collapsed. We're seeing the 65-inch model for nearly ₹90,000 less than its original price. And what do you get for that money? A five-star rated OLED panel with gorgeous colors, wide viewing angles, and deep blacks. In a normal living room, you'd be hard-pressed to see a difference between this and the new hotness.
Who It's For
The smart shopper. If you're upgrading from an older 4K LED and want that "wow" OLED factor without the financial pain, this is your TV. It's 90% of the flagship experience for way less cash.
What to Watch Out For
It's not the 2026 model. The processor is a generation old, and it won't get quite as eye-searingly bright as the LG G5. For a dark room, that doesn't matter. For a bright one, it might.
Pros
- Possibly the best TV deal you'll find all year.
- Gorgeous, reference-quality OLED picture.
- Perfect for movies and streaming.
Cons
- Not the brightest OLED available.
- Uses last year's processor and features.
Best TV for Bright Rooms: Samsung QN90F Neo QLED
Sometimes, the best TV isn't an OLED. If you watch sports on Saturday afternoons or have a wall of windows, you need a screen that fights light, not one that succumbs to it. The Samsung QN90F is a Mini-LED TV, and its whole purpose is to win the brightness war. It gets incredibly bright. More importantly, it has a special anti-reflective coating Samsung calls Glare-Free 2.0. This thing doesn't just get bright, it actively breaks up reflections so you can actually see the picture from anywhere in the room. It's a practical miracle for sunny spaces.
Who It's For
Anyone who doesn't live in a bat cave. Daytime viewers, sports fans, and people with bright, open-plan rooms. This is the TV you buy when your environment makes OLED's strengths irrelevant.
What to Watch Out For
The trade-off. In a pitch-black room, it can't match the perfect per-pixel contrast of an OLED. You might see a faint glow, called blooming, around bright logos on a dark background. It's a compromise for daytime performance.
Pros
- Gets blindingly bright to beat glare.
- The anti-reflective screen actually works.
- The best choice for sports and daytime HDR.
- Usually cheaper than the top OLEDs.
Cons
- Black levels are very good, not perfect.
- Dark room performance can't touch OLED.
Top TV Models Comparison for 2026
| Feature | LG G5 (OLED) | Samsung S90F (OLED) | Samsung QN90F (Neo QLED) |
|---|---|---|---|
| What It's For | Overall Best / Home Theater | Best Value OLED | Best for Bright Rooms |
| Picture Tech | Next-Gen Bright OLED | Premium OLED | Mini-LED with Glare-Free 2.0 |
| Why You Want It | Brightness & Contrast | Price-to-Performance | Anti-Glare & Peak Brightness |
| Best Content | Movies, Gaming, HDR | General Premium Viewing | Sports, Daytime Viewing |
| Ideal Room | Light-Controlled to Bright | Light-Controlled | Very Bright / Sunny |
How to Buy a TV in India Without Getting Ripped Off
Your timing is everything. Don't just buy a TV on a random Tuesday. Wait for the big sales. Flipkart's Big Billion Days and Amazon's Great Indian Festival are when prices hit rock bottom. That's when you'll see those insane discounts on models like the Samsung S90F. Also, keep an eye out for "end of season" clearances as new models arrive. And always, always check for bank discounts and no-cost EMI options at checkout. They can shave thousands off the final price. One more thing: buy from a major retailer like Amazon, Flipkart, or an official brand store. You want a valid warranty and a return policy you can actually use if the screen shows up damaged.
Frequently Asked Questions
Is OLED still worth it in 2026?
More than ever. The brightness problem is basically solved, so you get perfect blacks without sacrificing punch. It's the best picture tech for most people.
Should I wait for 2026 models or buy a discounted 2025 model?
Buy the discount. The performance jump year-to-year is minimal. Saving fifty thousand rupees on a 2025 flagship is always the smarter move.
Which brand has the best picture quality for movies?
For pure, out-of-the-box movie magic, Sony and LG are still the leaders. LG's 2026 G5 is particularly stunning with its new brightness.
Do I need HDMI 2.1 if I'm not a gamer?
You should want it. It's the standard for high-frame-rate content that's slowly coming to streaming and Blu-ray. It's your insurance against obsolescence.
Is it safe to buy a large, expensive TV online in India?
Yes, but be smart. Stick to Amazon or Flipkart, check the seller is official or highly rated, and video record yourself unboxing it just in case.
The Bottom Line
You've got three clear paths. If you want the best television money can buy and you watch in a decently controlled room, max out your budget for the LG G5. If you're like most of us and want that gorgeous OLED upgrade without the financial hangover, the Samsung S90F on sale is the only logical choice. But if your TV has to battle sunlight every single day, forget the panel wars and get the Samsung QN90F. Its anti-glare screen isn't a gimmick, it's a necessity. Just promise me you won't buy any of them until the next big sale hits.
Sources
- wired.com
- youtube.com
- rtings.com
- techradar.com